AmBank Wins Award By The Asian Banker

AmBank wins the ‘Excellence in Retail Financial Services Awards 2021 in Best Digital Employee Engagement Initiative/Application 2021’ by The Asian Banker.

AmBank has recently been accorded with the ‘Excellence in Retail Financial Services Awards 2021 – Best Digital Employee Engagement Initiative/Application 2021’ by The Asian Banker.

Commenting on the award win, Aaron Loo, Managing Director, Retail Banking, AmBank said, “We are truly honoured of the recognition the Asian Banker has given AmBank for our initiatives to engage AmBankers especially during the pandemic where the need to connect, sustain and encourage each other is more pronounced.”


Aaron also added “Our efforts to keep our employees engaged and motivated was not solely based on work related recognition but included a host of activities that supported the team’s mental and physical wellbeing. These efforts yielded tangible results with staff engagement and as a result customer satisfaction increasing dramatically.”

To build a culture that recognises the voice and welfare of its employees, AmBank focuses on five digital employee engagement strategies comprising 360° employee recognition programme, social media communication and gamification, latest digital communication tools, digitalising health and well-being activities via mobile devices, and mobile device app for enabling people managers to digitally track their engagement activities.

The Asian Banker’s awards is one of the industry’s most prestigious recognition in reference to its rigorous criteria for innovativeness in retail financing in Asia Pacific, Central Asia, the West Asia and Africa.