Petronas Chemicals Group Launches 10 New Brands

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PETRONAS Chemicals Group Berhad (PCG) has launched 10 new brands for its existing and upcoming isononanol, polymer and shale inhibitor products to further strengthen its position as a regional market leader.

The launch was officiated by Deputy Minister of International Trade & Industry, YB Dr Ong Kian Ming and President & Group CEO of PETRONAS, Tan Sri Wan Zulkiflee Wan Ariffin during the official Opening Ceremony of the Asia Petrochemical Industry Conference 2018 (APIC 2018) at the Kuala Lumpur Convention Center.

The 10 new brands are PETRONAS INA-9 for its isononanol product; PETRONAS Propelinas Homopolymer, PETRONAS Propelinas Copolymer and PETRONAS Propelinas Terpolymer for its polypropylene products; PETRONAS Etilinas Petlin for its Low-density Polyethylene products; PETRONAS Etilinas Alfatene and PETRONAS Etilinas Metalene for its Linear Low-density Polyethylene products; PETRONAS Etinilas Chrom and PETRONAS Etilinas Trimod for its High-density Polyethylene products; and PETRONAS GLYDE for its shale inhibitor product.

PCG Managing Director/CEO, Datuk Sazali Hamzah said, “We are very excited about the branding of our existing as well as the upcoming products from our petrochemical plants in the Pengerang Integrated Complex (PIC). These brands will carry the trust that we have built towards our good quality products and services delivered by PCG to its customers.”

Speaking about the future of PCG, Sazali elaborated, “We are positive with the current and upcoming growth projects that will further strengthen our position as a regional market leader. These projects will significantly grow our nameplate capacity from the current 12.7 million mtpa to 14.6 million mtpa by 2020.

“Moving forward, we are ‘stepping out’ by venturing into specialty chemicals segment to diversify our portfolio and future proof our business. We are currently performing feasibility studies for our next phase of growth beyond 2020 in further downstream value chain at our existing facilities. In addition, we aspire to create optionality for growth by investing in innovative and breakthrough technologies through seed capital. We are also evaluating potential technology collaboration through Mergers & Acquisitions”, he concluded.

PETRONAS INA-9 is a C9 oxo-alcohol that is mainly used for the production of plasticiser for a wide range of applications namely in automotive, wires and cables as well as flooring.

Meanwhile PETRONAS GLYDE is a glycol based drilling fluid additive specially designed for water-based drilling mud. GLYDE improves shale stability, reduces mud-related drilling issues, and is environmentally friendly.

As for the other eight brands for polymer, the PETRONAS Propelinas grades provide extra mechanical strength and processability, while the PETRONAS Etilinas grades are the first-in-Asia using the Innovene-G technology for the production of superior linear low-density polyethylene. Previously, PCG had only three polymer brands representing three different grades. Now, PCG would carry eight brands representing eight different grades.

The PETRONAS Etilinas Petlin, PETRONAS Etilinas Chrom, PETRONAS Etilinas Alfatene and PETRONAS GLYDE are already available in the market. The remaining products will be made available in Q1 of 2019, while PETRONAS INA-9 is scheduled to be available by Q4 2019.